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Vietnamese tourists pick Da Nang as top destination this summer

May 09, 2023

The central beach city of Da Nang is forecast to be the most popular tourist destination for Vietnamese this summer, with 43% of respondents planning a vacation there, a recent survey shows.

In second place was Sa Pa in the northern highlands on 33%, followed by Nha Trang on the central coast with 30%, according to the study by Milieu Insight, a consumer research firm focusing on Southeast Asia.

The company surveyed 2,500 people across the Philippines, Indonesia, Vietnam, Thailand and Malaysia to find out their summer travel plans this year.

Nearly two-thirds of Vietnamese said they planned to take a three-to-four-day vacation this summer, the survey showed.

The top travel concerns of Vietnamese travelers were the weather, prices and a variety of places to eat.

Beach holidays are popular across the region with beautiful beach destinations ranking first in every country: Boracay in the Philippines, Bali in Indonesia, Sabah in Malaysia and Phi Phi Island in Thailand.

Vietnam's tourism industry earned revenue of VND24 trillion (US$1.02 billion) during the recent five-day break to celebrate the Reunification Day and Labor Day, up 9% year-on-year.

However, many tourists complained about overcrowding, traffic jams and overpriced services ruining their vacation.

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What Our Customers Said

Gorgeous Guilin with Gary

What made it all the better of course was the sure and steady guidance of Gary whose knowledge and love for his home was as bountiful as the greenery all about! Upon arriving in Guilin, Gary and our wonderful driver, whose knowledge credit to her, escorted me to my first hotel in Guilin proper

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Apr 2023

Rated 5 out of 5 stars

The hotels, transport, and activities were all top-notch, and we felt well taken care of throughout the trip. We have already recommended China Highlights to our friends and family, and we will definitely use their services again. Thank you for making our vacation so memorable and enjoyable!

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Apr 2023

An Exceptional Tour with China Highlights - Highly Recommended!

She was knowledgeable and friendly and took care of every small detail to ensure we had a great time at every destination. She was also very considerate of our baby and made sure that we had everything we needed to make our vacation comfortable and enjoyable.

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Apr 2023